World Atopic Eczema Day is coming up on September 14, and we’re excited to announce that the World Atopic Eczema Day 2026 Toolkit is now live!
This year’s theme, #BreakTheInvisibleBurden, builds on the Skin Diseases Resolution adopted at the , which recognises skin diseases as a global health policy priority and highlights the often underestimated burden they place on people worldwide.
World Atopic Eczema Day 2026 is an opportunity to raise awareness of the medical, social, emotional, economic, and public health impacts of atopic eczema, while calling for action at national, regional, and global levels. The also provides a strong framework for patients and patient organisations to advocate for meaningful policy change.
Our new toolkit includes practical resources, campaign ideas, advocacy guidance, media and outreach tips, and ready-to-use materials to help raise awareness of the invisible burden of Atopic Eczema.
World Atopic Eczema Day Campaign Toolkit
The , co-created with the European Federation of Allergy and Airways Diseases Patients’ Associations, gives you everything you need to bring your awareness campaign to life.
Inside, you’ll find the 2026 campaign narrative, elevator pitch, key messages, advocacy guidance, and practical tips on engaging policymakers, media, and your community. The toolkit also explores the invisible burden of atopic eczema, the inequalities faced by patients, and how to turn the WHA Skin Diseases Resolution into action.
It also includes ready-to-use resources such as social media cards, template letters, press materials, and customizable campaign assets to help amplify the voices of people living with atopic eczema.
2026 Campaign Graphics
Introducing this year’s social media designs for World Atopic Eczema Day 2026! These social cards are designed to help you raise awareness, spark conversations, and amplify the voices of people living with atopic eczema.
Join the global movement to #BreakTheInvisibleBurden. This campaign aims to shift public and political understanding of atopic eczema from being seen as “just a rash” to being recognised as a serious, life-impacting chronic disease with medical, emotional, social, and financial consequences.
It centers the lived experiences of patients and caregivers while calling for stronger recognition, better care, equitable access to treatment, and meaningful policy action.
Below you will find the following campaign materials:
- Vertical graphics (1080 x 1350)
- Landscape graphics (1200 x 628)
- World Atopic Eczema Day Logos (4 variants)
- Banner (728 x 90)
To make participation easy, we’ve created two flexible options for you to choose from:
- Ready-to-use blank templates – Download or drag-and-drop these pre-designed cards. Customize with your own messaging and organization logo using your favorite design app or software. Share them across all channels and don't forget to use the hashtag #BreakTheInvisibleBurden.
- Canva templates – Edit directly in Canva (Premium account required) for a seamless and creative experience.
Please refer to the instructions below to get started.
Ready-To-Use Blank Templates
We have created blank templates which you can customize by adding your logo or text via your favorite app or design software.
Canva Templates
If you are a Premium Canva subscriber, you can use to customize your templates directly through Canva.
*Elements in the designs have been locked to ensure consistency across all campaign layouts.
**If you do not have a Premium Canva account, you may create one or use another design program of your choice.
Ready-To-Use Vertical Blank Templates (1080 x 1350)
Ready-To-Use Landscape Templates (1200 x 628)
Awareness Day Logos
Banner Template (728 x 90)
World Atopic Eczema Day Fund
World Atopic Eczema Day on September 14, is a global moment to shine a light on atopic eczema and its impact on individuals, families, and caregivers.
To support this important day, GlobalSkin established the World Atopic Eczema Day Fund—providing financial support to Member organizations to bring meaningful awareness and advocacy activities to life. We are delighted to offer this grant opportunity for the seventh consecutive year, continuing our shared commitment to driving impact and visibility worldwide!
We invite grant applications from our member organizations in the lead-up to World Atopic Eczema Day.
Applications that demonstrate how you will raise awareness of the disease, build community during World Atopic Eczema Day, and advocate for change, will be considered for funding.
Thanks to our 2026 Partners!
